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Oil Company, OLA Energy has announced its growth expansion plans that seek the adoption of renewable energy in a bid to reduce the consumption of fuel.
OLA Energy Chief Operating Officer Maurizio Libutti said the transition is a move towards renewable energy technologies as the best way to supply environmentally friendly and affordable energy to all people.
“Cost-effectiveness comes to the forefront in the renewable energy development, by producing strategies that bring out energy saving mechanisms. This will reshape how energy markets will function in the near future,” said Libutti.
OLA Energy Kenya General Manager Millicent Onyonyi said the company’s retail footprint now stands at 109 across the country, and is keen on fostering African born prosperity geared at wealth creation through its partnerships with dealers in the retail network.
The move is part of OLA Energy’s strategy to give additional value to customers that positively impact their spending on fuel while at the same time lowering polluting emissions into the environment.
O’ptimium, is made through addition of performance additives that help clean car engines hence controlling deposit build up in critical points of the engine including inlet valves/injectors.
Through this innovation, motorists have a better experience on roads through increased fuel economy, reduced corrosion, prevent filter blockage, better car acceleration, reduced emissions and greater engine durability. O’ptimium fuels have been developed using cutting edge additives and technologies that are tested in accredited laboratories in accordance with international standards.
“We are also keen at leveraging digital strategies to enable smooth transactions with our consumers through the introduction of OLA GO customer loyalty APP.” said Onyonyi.
The OLA GO App comes after the introduction of secure and real-time O’Card used to fuel a vehicle or fleet and purchase of other products conveniently, with customized spending limits and recording of ‘input mileage’ that helps in control of fuel consumption.
With the current robust growth, Onyonyi added that the service station will also comprise a family-oriented versatile backcourt boasting of premium service centres, food courts, bank ATMs, chemists and laundromat, hence offering the customers unmatched convenience.
The company launched Kilimani and Gitaru (Kikuyu) branches. The expansion network brings proximity to the customers in a strategic location adjacent to Yaya Centre and Kikuyu respectively, fitted with high-speed pumps for the ultimate fueling experience together with automotive lubricants and LPG.
The launch saw customers enjoy ‘happy hour’ with OLA Energy rewarding them with bonus fuel worth Ksh. 1,000 for every purchase of fuel worth Ksh.2,000 at the new Kilimani and Gitaru service stations.