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Mumbi Maina, Foi Wambui, Melvin Alusa, Brian Kabugi and other A-list critically acclaimed TV stars will grace your screens beginning April 11, 2022, when the much-awaited show Salem premiers on Maisha Magic Plus.
Timothy Okwaro, M-Net Director for East and Central Africa Channels said, “Hyper-local content remains a strategic differentiator for us at MultiChoice. We are already aggressively playing in this space, and we will continue to raise the bar each time with new productions such as Salem. As the country’s most loved storyteller we have continued to partner with both local talent and producers to ensure our customers have only the best selection of local shows. We celebrate the cast and crew of Salem and congratulate them on this great milestone.”
The show promises non-stop riveting weekday viewing for DStv and GOtv customers bringing the twists and intrigues of the lives of two families that find themselves trying to make ends meet in two contrasting worlds of the rich and poor. It brings out the reality of inequality- rich versus the poor and is a showcase of how fine the line between the two can be.
Speaking during the launch of the show, Margaret Mathore, Channel Head of Maisha Magic Plus said, “Salem is another one of the unmatched premia local shows that you can expect to find on Maisha Magic Plus this April. Over the years, Maisha Magic has been the leader in the production and commissioning of local shows, and it is no different for Salem. We are proud to have this top-notch production on our platforms and to continue to offer Kenya an excellent slate of local entertainment on our channel.”
Veteran and award-winning producer Njoki Muhoho said, “Salem is inspired by the reality of our world. The stories that we live out each day, and the tangible lives that we live. Having the opportunity to tell stories that audiences can connect with is the backbone of telling local stories. Salem is testimony that our creative industry is rising to the challenge of creating relatable and high-quality local content, as told through the lens of those that live it.” she concludes. Njoki Muhoho is known for her famous past productions Mama Duka and New Directions among the many accolades she has received.
Salem will premiere on Monday 11 April 2022 at 8.30 pm on Maisha Magic Plus (DStv 163) and GOtv Supa (Channel 8).