570 300
Kenya’s leading Retail Chain Naivas Supermarket has made history by opening its 100th store in Kenya.
The New branch which is a food market will be located at King’ara road in the Lavington suburb of Nairobi.
From a general store founded in the rural town of Rongai in Nakuru county, to the leading retailer in the country, is nothing short of a success story punctuated by commitment and resilience.
Despite the challenges in the retail sector, Naivas has continued to scale new heights and set new records with each passing year.
To the business the number 100 holds special significance and will forever be etched in the annuls of its history.
Speaking during the launch, Naivas Managing Director David Kimani said its been their motive to provide basic needs for their customers.
He added that the brand has grown to where it is due to the trust from their customers.
“As we set up the general store, it was not for any other reason but to take care of our basic needs and never did I ever imagine that I would be here today talking about store number 100. It is truly an emotional moment for me, from just seeking to take care of my family to now having over 10,000 directly employed by the company is something I would never have dreamed of. As a Kenyan homegrown family business, we thank you for the trust you have placed on the brand and we shall ensure that we continue to diligently serve Kenyans as you are the reason for our being. My promise is, store
number 100 is just the beginning as we now are focused on the next big step, hitting
200 stores,’’ said David Kimani, Naivas Managing Director.Read Also:#Roadto100: Naivas Opens Store 97 in Malindi
It is because of this right foundation that the business has able to attract foreign investment.
“Thanks to our investors, a consortium led by IBL which includes Proparco and DEG, have been instrumental in strengthening our corporate governance ensuring that the business has the right foundation for the next level of success’’ remarked Andreas Von Paleske, Naivas Chief of Strategy.
“As IBL we are glad to have found a partner in Naivas, a homegrown Kenyan family business that has enabled us to expand into the Kenyan market. We assure Naivas of our unwavering support to see to it that it continues to expand and reach even greater heights. I want to wish Naivas a happy 100 branches celebration,” said Arnaud Lagesse, IBL Executive Director and Group CEO. The journey beyond one hundred has just begun and the business is committed to reaching every community in the country one store at a time.