• Sat. Apr 20th, 2024

CFAO Motors Kenya adds to their B2C models with Belta and Rumion

Mar 28, 2022
CFAO Motors Kenya Limited Managing Director,Arvinder Reel (left) and CFAO Motors Kenya Limited Chief Operations Officer,Joshua Anya (right) during the launch of Toyota Rumion and Belta.
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Kenya’s leading motor vehicle distributor, CFAO Motors Kenya, has introduced B2C models Belta that offers ‘’feel-good vibes’’retailing at Ksh. 2.83million, and Rumion that promises “larger than life’’ experience retailing at KSH. 2.85million further strengthening Toyota’s compact lineup.


The launch is the 1st under the new name CFAO Motors Kenya Ltd. Toyota Kenya Ltd re branded to CFAO Motors Kenya Ltd, which was approved through a special resolution by shareholders and authorization by the Board of Directors.
CFAO Motors Kenya Limited will continue to remain the exclusive distributor of brand new Toyota vehicles and genuine parts in Kenya as well as exclusively offering Toyota manufacturer’s warranty.


Besides this we are also the distributor of other new quality cars and equipment of Suzuki vehicles, Yamaha motorbikes and Hino trucks. As part of our expansion strategy, we will now offer quality used cars under the trade name of Automark as well as parts offering through Winparts.


We believe that the re-branding to CFAO Motors Kenya Ltd puts us in a better position to offer diversified mobility solutions to all our customers and business partners. Our commitment to you remains, to become the place where customers love to visit, and people love to work.

CFAO Motors Kenya Limited Managing Director,Arvinder Reel (left) and CFAO Motors Kenya Limited Chief
Operations Officer,Joshua Anya (right) during the launch of Toyota Rumion and Belta.


The introduction of the two new models comes at a time when the demand for the popular 1000cc to 1600cc vehicles is on the rise with many motorists looking for affordable and convenient vehicles for everyday use.
‘’From 2021, B2C models made 20% of the overall sales for the brand. We, therefore, are keen on offering the market quality, durable and reliable vehicles for everyday use.’’ said Mr. Arvinder Reel, CFAO Motors Kenya Managing Director.
They both come with a 1.5L petrol engine with a maximum output of 77kw/600rpm and maximum torque 138Nm/4400rpm without compromising fuel efficiency. They also come with the latest safety features; dual front airbags, Anti-lock Braking System, and Electronic Brakeforce Distribution.


The seven-seater Toyota Rumion was designed with a family in mind and comes with flexible seating and wide interior dimensions. It has elegant interior thanks to chrome touches, an audio system, and an advanced infotainmentcolor LCD.

The front design of the Rumion employs a trapezoidal radiator grille, with the familiar three-horizontal-slat design and centrally mounted Toyota ellipse.

The multi-purpose vehicle has a good 180mm ground clearance for a better driver experience.
On the other hand, Toyota BELTA is a comfortable and stylish five-seater sedan
that combines design, technology, and comfort.

Its sporty and elegant exterior design harmonizes with the refined and spacious interior design.
Toyota BELTA also brings advanced and convenient features with ample
luggage space.

On the outside, it has a lightweight and highly rigid body, with excellent aerodynamic performance. The interior design features silver and chrome-finished for this class of convenient storage areas.
Speaking at the unveiling ceremony, Mr. Arvinder added, we are constantly ensuring we respond to consumers’ needs. As a result we have partnered with credible financial institutions to offer up to 95% for the two models.

In addition, each unit comes with a five-year warranty or 150,000 Km. service for their vehicles.

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